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I just made $17,150 in 18 days (Here's exactly how I did it)

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Hey — it’s Danny.

In today’s newsletter:

  • How to make $17,150 in 18 days

  • AI generated content calendars

  • Podcast growth hacks

  • Wisdom 1000 years old

  • And more …

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OFF CAMPUS

A MESSAGE FROM HUBSPOT

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Ready to transform your income?

THIS WEEK’S LESSON

The Roadmap to $17,150 in Sales in 18 Days

I just wrapped up my 90-Day Accelerator launch, and I'm pulling back the curtain to show you EXACTLY what happened — the good, the bad, and the profitable.

The Launch in Three Visual Stories

Waitlist : Purchases

Open Rates : Purchases

Total Waitlist (499) to Total Sales (49)

The Numbers That Matter:

  • $17,150 in total revenue ($11,035 profit)

  • 49 sales from 1,600 page visitors (3% conversion)

  • 29% of revenue ($4,900) came from partner affiliates

  • 20 emails sent over 18 days

  • Grew a waitlist to 499 subscribers (475 were new subs!)

What Worked: Email Strategy

My email sequence was simple: 10 educational emails followed by 10 sales emails between Feb 17-March 7. The last few weeks I broke down both the education emails here and the sales emails. I even packaged all these proven emails (69 pages worth!) as a product you could have used as templates for your own launches—turning a $100 investment into $10K or more. Unfortunately, it's not for sale anymore.

But back to the launch data. The numbers tell an interesting story:

  • Educational emails: 47.21% open rate, 1.41% click rate

  • Sales emails (waitlist): 57.80% open rate, 5.67% click rate

  • Sales emails (main list): 46.62% open rate, 1.43% click rate

Key insight: My waitlist subscribers had a 296% higher click through rate compared to my main list. Building a waitlist before launches makes a massive difference.

What I Learned: Partner Program

For the first time, I tried an affiliate program with 16 partners:

  • Generated 475 leads and 14 sales

  • Most surprising: My partner who sent 200+ leads made ZERO sales

  • Most effective: A partner with only 144 leads generated 6 sales

Quality trumps quantity every time.

Most Valuable Lesson

I started with 5,584 subscribers and ended with 5,709 despite sending 20 emails in 18 days.

Never feel bad losing subscribers during a sales sequence — they NEVER would have bought from you anyway.

The best part? The program is now built and validated. Next time, the $11,035 profit grows with much less work.

Want to see my complete After Action Review with all my takeaways?

P.S. What was your biggest takeaway from this breakdown? Hit reply and let me know!

POP QUIZ

CLASS DISMISSED

Want to achieve similar results with your next digital launch?

I have limited availability for 1:1 strategy calls this month where I'll help you map out a launch plan tailored to your Former Educator Founder business.

This email was sent with ❤️ + Beehiiv

Until next Sunday,

Danny

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